90 days to a go-to-market that compounds.
Positioning decided, then built, then live.
The GTM Sprint is a 90-day engagement that starts with the positioning decision and does not stop there: we map how AI engines and buyers describe your category today, decide the position and the narrative you will own, then build the channel system behind it and ship the first loops while the sprint is still running. €10,000 flat.
Five things exist at the end that did not exist at the start.
A sprint is judged on what is running when it closes, so every line below is a thing your team can open, use, or point a buyer at.
- 01
The positioning decision
the full Position Sprint scope as the opening move: AI perception map, competitive positioning gaps, buyer-language mining, and the category narrative that follows from them.
Everything after week 3 is execution against a decision your team has already made.
- 02
The go-to-market narrative
the position written out in the forms your team uses daily: homepage messaging direction, sales narrative, category story, and answers to the objections you actually hear.
Marketing and sales describe the company the same way, with no translation step in between.
- 03
The channel system
which channels carry the narrative to your buyers, what gets published where, on what rhythm, and what each one is measured on.
A plan your team can run on the Monday after we close, with the reason attached to every line.
- 04
Loops that keep running
the on-site and off-site work that compounds: content, structured data, entity coverage, and the third-party sources AI engines read when they answer for your category.
Work that keeps paying after the sprint closes, rather than a campaign that ends with it.
- 05
Measurement, taken twice
an AI perception baseline at kickoff and the same measurement at close, across the same engines and the same buyer prompts.
You can see what 90 days moved, in numbers you are able to check yourself.
Delivered as working assets: the narrative and messaging documents, the channel plan, the published work itself, a recorded walkthrough, and both measurement runs. It stays with you, and it runs without us.
Three phases, one sprint.
A timeline of the three published phases across thirteen weeks, drawn end to end with no overlap: phase 01 over Weeks 1 to 3, phase 02 over Weeks 4 to 8, phase 03 over Weeks 9 to 13. Publishing starts at the opening of phase 02, so the system is live for the last two phases rather than at handover.
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Step 01: Weeks 1 to 3: evidence, then the decision
We measure how ChatGPT, Perplexity, Gemini and Google AI Overviews answer for your category today, mine the language your buyers use when they compare you, and close on the positioning decision in a working session with your team. This is the Position Sprint, run as the opening move of a longer engagement.
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Step 02: Weeks 4 to 8: the narrative and the system
The decision becomes messaging, a sales narrative and a channel plan with measurement wired into it. Publishing starts in this phase, so the system is live while there is still time to correct it.
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Step 03: Weeks 9 to 13: shipping and re-measuring
The loops run: on-site work, off-site citation building, and weekly adjustment as answers move. The sprint closes with the measurement it opened with, a walkthrough of what changed, and the handover of everything built.
Four situations where 90 days of this is the right spend.
If none of them describes you, a sprint is probably not what you need. Say so on the call and we will tell you what is.
- Nothing compounds
Every quarter restarts: new campaign, new brief, new deck. Whoever ran the last one left with the learning, so month 12 performs about as well as month 1.
- The position is contested
You are selling into a segment where three vendors already sound like you. Channel spend multiplies a position, and yours is still an argument nobody has won.
- One channel carries the pipeline
Outbound or paid does all of the work, while organic and AI answers contribute close to nothing. That is a system gap rather than a content gap.
- A team without an operating system
You have marketers, budget and tools, and no agreed answer to what gets published, why it gets published, and what it is measured on.
What happens on day 91.
The sprint is complete on its own, and either way what it builds is yours. What happens on day 91 is a choice rather than an obligation to continue.
Questions about the sprint.
Straight answers before you book.
How is this different from the Position Sprint?
The Position Sprint decides what you should be known for and hands you the evidence, the narrative and the plan. The GTM Sprint contains that work as its opening three weeks, then spends the rest of the 90 days building and shipping the go-to-market behind the decision. Take the smaller one if your constraint is the decision. Take this one if the decision keeps getting made and nothing gets built.
Is €10,000 really the whole price?
Yes, for the 90 days as scoped. It is invoiced at kickoff, midpoint and close, and VAT is added on top where it applies. We price the outcome rather than the time, so a phase that takes longer than planned is our problem to absorb. If you want scope added mid-sprint, it gets agreed and priced before anyone starts on it.
Who actually does the work?
Vlad runs the engagement and makes the calls that matter: the positioning, the narrative, the sequencing. The volume work runs on our agent system, which is what makes a sprint this wide fit inside 90 days at this price. There is no junior account team to be handed to.
When do we see results?
The first optimisations go live in week 1. Changes in how AI engines cite and describe you typically appear between weeks 4 and 8, and a measurable trend by month 3. That timing is the reason this is a 90-day engagement rather than a 30-day one.
What do you need from us?
A kickoff conversation, your competitor list, whatever you already know about why deals are won and lost, and the access to publish on your own site. No project team, no long questionnaire, no weekly status call.
What if we already have positioning we are happy with?
Then we test it against the evidence in the first three weeks instead of rebuilding it. If it holds up, the sprint spends its remaining time on execution, which is where you wanted the time to go anyway.
The whole go-to-market, in one sprint.
€10,000 flat. 90 days from the positioning decision to a system that is still running when the engagement closes. If a sprint is the wrong shape for where you are, we will say so.